Selling a home in 2025 is an intricate process that goes far beyond simply putting up a sign and entering the home into the MLS. In the LA high-end real estate market, success hinges on a careful balance of strategy, presentation, digital and video marketing and focused data driven marketing. While the process of selling a house can seem overwhelming, I’m here to help guide you through the journey. I’ve sold hundreds of homes totaling over $1.8 Billion in my 18 year career as a Realtor, and I’ve developed a streamlined process to make selling your home as stress-free and profitable as possible.
Here’s what it takes to master the art of selling your home in 2025:
1. Prep Your Home to Maximize Your Profits
There are many factors to consider as you decide to sell your home. Many sellers want to know if they should do a remodel, remodel a kitchen, paint the inside and/or exterior, or whether to do nothing and sell their house as-is. The answer to these questions depends on the specific property, market conditions, and the needs of the seller. Sometimes a property is more valuable as a fixer, sometimes a light remodel increases the sale price by more than the cost of the remodel, and sometimes painting, landscaping, staging and gardening is all that is needed to maximize profits. As an experienced local real estate expert, I’ll be able to advise you on how your home compares to the competition and what steps you should take to make your home stand out and appeal to buyers, thus maximizing the return on your investment.
2. Strategically Set Your List Price
I utilize my access to real-time regional real estate data combined with insights from my network of agent connections to analyze micro-local market conditions and identify real estate trends. Depending on your needs, we’ll strategize on how to position your home and determine a list price that will get your desired outcome. I’ll do a walkthrough of your home so that I can accurately assess its current market value based on its condition, location, unique features, and market trends. I’ll conduct market research on comparable properties that have recently been sold or listed in the neighborhood so that I can provide a competitive price recommendation that will attract the right buyers and maximize your profits. We will then collaborate to determine the best list price that aligns with your goals so you’ll feel confident that your home is priced to sell quickly at the highest possible value.
3. Stage to Impress
Staging is crucial for helping buyers envision the property as their own. I personally provide recommendations on how to best showcase your home’s unique features. This includes decluttering of living spaces, a fresh coat of paint and light repairs, refreshing the landscape to maximize curb appeal, professional staging with curated furniture/art/decor, and completing a deep clean. Once your home is “photo-ready,” I use my unique photographers and videographer to platform your home across various marketing channels.
4. Work With an Experienced Luxury Real Estate Agent
Working with a real estate advisor that you trust and feel comfortable with is so important to complete a smooth transaction. My network of contractors, stagers, and lenders add further support, while my marketing strategies and vast database maximize property exposure to attract qualified buyers. With my extensive experience, the power of my out-of-box creative marketing, my industry-leading brokerage, and my top-ranking public relations team, I will tell the unique story of your property like no one else can.
Final Thoughts
Selling a home in 2025 is a unique art form that requires attention to detail, creativity, and strategic execution. By focusing on presentation and targeted marketing, you can attract the right buyers and achieve the best possible outcome.
If you’re ready to sell your property, I’d be honored to help. With my expertise and network, I’ll ensure your home gets the attention it deserves and sells for its true value.
To get deeper insights into my proven selling process, download my exclusive Seller’s Guide where I cover Common Questions from Sellers, The Juliette Hohnen Advantage, My 10-Step Selling Process, and more. Download Here: Exclusive Seller’s Guide
Or to watch exclusive luxury property tours, subscribe to my YouTube Channel!